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Biz Tech: Google Partner
Google Ads Search Certification
Show your proficiency in creating and optimizing Google Search campaigns. Authorized Users demonstrate their ability to leverage automated solutions such as Smart Bidding and Audience Her Solutions to drive campaign performance for specific marketing goals.
By earning a Google Ads Search certification, Google will recognize your ability to:
- Transform your online marketing vision into a consistent digital marketing strategy
- Develop your Google search strategy with the broader corporate marketing plan
- Develop a plan to increase leads, sales, or web traffic using Google Search
- Plan to reach new and existing customers with Google Search Audiences
- Make sure your search marketing plan matches your digital marketing budget
Google Ads Display Certification
Make sure you can use Google Display to deliver results that make the most of your display advertising spend. Authorized Users demonstrate their ability to develop effective display campaigns and strategies that achieve specific marketing goals.
Google Ads Video Certification
Demonstrate your ability to get results from YouTube and Google Video advertising solutions. Certified Users demonstrate an understanding of how YouTube and Google Video advertising solutions can be used to run successful awareness, consideration, and behavioral campaigns.
By earning the Google Ads Video Certification, Google will assess your ability to:
- Understand why YouTube is a powerful platform for users, creators and advertisers seeking to achieve their goals of awareness, consideration and action.
- Learn how to drive awareness, consideration, and action with advertising solutions for YouTube and Google Video.
- Follow Google’s creative guides to outline how to create effective video ads that align with your marketing goals.
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